Lakeshore Media

Tote bag with bold text “Your Story, Your Way” placed on a red chair in a sunlit outdoor setting — visual identity mockup for brand building, creative direction, and lifestyle branding assets.
Tote bag with bold text “Your Story, Your Way” placed on a red chair in a sunlit outdoor setting — visual identity mockup for brand building, creative direction, and lifestyle branding assets.
Tote bag with bold text “Your Story, Your Way” placed on a red chair in a sunlit outdoor setting — visual identity mockup for brand building, creative direction, and lifestyle branding assets.

Client

Client

Lakeshore Media

Lakeshore Media

INUDSTRY

industry

industry

Media Agency

Media Agency

service

service

Brand Building, Creative Direction

Brand Building, Creative Direction

Year

Year

2025

2025

About

About

Lakeshore Media started with a simple idea: to make storytelling through video both creative and strategic. They knew that great content wasn’t just about aesthetics—it had to connect, engage, and drive real results. Their works combined a deep understanding of audience behavior with tools that enhanced—not replaced—the human element of storytelling. But while the videos spoke for themselves, the brand didn’t.

Lakeshore Media started with a simple idea: to make storytelling through video both creative and strategic. They knew that great content wasn’t just about aesthetics—it had to connect, engage, and drive real results. Their works combined a deep understanding of audience behavior with tools that enhanced—not replaced—the human element of storytelling. But while the videos spoke for themselves, the brand didn’t.

The Challenge

The Challenge

With years of experience and a strong skill set, Lakeshore Media had everything it took to create impactful video content. But the brand? It wasn’t working for them. A handmade logo, no clear positioning, and a scattered online presence made it hard for them to stand out and attract the right clients. The portfolio needed to do more than showcase the work—it needed to convert.

With years of experience and a strong skill set, Lakeshore Media had everything it took to create impactful video content. But the brand? It wasn’t working for them. A handmade logo, no clear positioning, and a scattered online presence made it hard for them to stand out and attract the right clients. The portfolio needed to do more than showcase the work—it needed to convert.

Branded coffee cup with Lakeshore Media logo partially buried in textured sand — creative brand identity concept combining lifestyle, visual storytelling, and environmental mockups for design presentation.
Branded coffee cup with Lakeshore Media logo partially buried in textured sand — creative brand identity concept combining lifestyle, visual storytelling, and environmental mockups for design presentation.
Branded coffee cup with Lakeshore Media logo partially buried in textured sand — creative brand identity concept combining lifestyle, visual storytelling, and environmental mockups for design presentation.
Lakeshore Media branded hat placed in the desert — lifestyle branding concept combining environmental aesthetics, identity design, and creative merch direction.
Lakeshore Media branded hat placed in the desert — lifestyle branding concept combining environmental aesthetics, identity design, and creative merch direction.
Lakeshore Media branded hat placed in the desert — lifestyle branding concept combining environmental aesthetics, identity design, and creative merch direction.
Lakeshore Media logo applied to large storefront window in a modern city setting — brand identity mockup highlighting visibility, type design, and creative direction for business branding.
Lakeshore Media logo applied to large storefront window in a modern city setting — brand identity mockup highlighting visibility, type design, and creative direction for business branding.
Lakeshore Media logo applied to large storefront window in a modern city setting — brand identity mockup highlighting visibility, type design, and creative direction for business branding.
Custom phone case with Lakeshore Media logo on a textured surface — brand merchandise mockup showcasing bold identity design, lifestyle branding, and creative direction in product application.
Custom phone case with Lakeshore Media logo on a textured surface — brand merchandise mockup showcasing bold identity design, lifestyle branding, and creative direction in product application.
Custom phone case with Lakeshore Media logo on a textured surface — brand merchandise mockup showcasing bold identity design, lifestyle branding, and creative direction in product application.
White canvas tote bag with tan handles and bold “Your Story, Your Way” slogan by Lakeshore Media — branded merchandise showcasing storytelling-focused identity and creative direction.
White canvas tote bag with tan handles and bold “Your Story, Your Way” slogan by Lakeshore Media — branded merchandise showcasing storytelling-focused identity and creative direction.
White canvas tote bag with tan handles and bold “Your Story, Your Way” slogan by Lakeshore Media — branded merchandise showcasing storytelling-focused identity and creative direction.
Phone mockup with video storytelling quote on screen — Lakeshore Media identity piece expressing brand philosophy through impactful visual messaging.
Phone mockup with video storytelling quote on screen — Lakeshore Media identity piece expressing brand philosophy through impactful visual messaging.
Phone mockup with video storytelling quote on screen — Lakeshore Media identity piece expressing brand philosophy through impactful visual messaging.
Street-level window posters for Lakeshore Media with logo and storytelling slogan — urban brand activation showcasing bold identity, video-centric messaging, and creative direction in public space.
Street-level window posters for Lakeshore Media with logo and storytelling slogan — urban brand activation showcasing bold identity, video-centric messaging, and creative direction in public space.
Street-level window posters for Lakeshore Media with logo and storytelling slogan — urban brand activation showcasing bold identity, video-centric messaging, and creative direction in public space.

Solution

We crafted a cohesive visual identity that gave Lakeshore Media the clarity and confidence to grow. From refining brand aesthetics to building a structured, conversion-focused website, we created a presence that truly reflects the experience and professionalism behind the work. Now, the brand doesn’t just tell stories—it stands as one. Their expertise is seen, felt, and valued, helping them reach the next level with a clear vision and a brand that works for them.

Solution

We crafted a cohesive visual identity that gave Lakeshore Media the clarity and confidence to grow. From refining brand aesthetics to building a structured, conversion-focused website, we created a presence that truly reflects the experience and professionalism behind the work. Now, the brand doesn’t just tell stories—it stands as one. Their expertise is seen, felt, and valued, helping them reach the next level with a clear vision and a brand that works for them.

More works

Street billboard mockup with bold text “Your Story, Your Way” — branding concept by Lakeshore Media showcasing creative direction, storytelling strategy, and visual identity design for brands.

Lakeshore Media

Lakeshore Media

Lakeshore Media

Street billboard mockup with bold text “Your Story, Your Way” — branding concept by Lakeshore Media showcasing creative direction, storytelling strategy, and visual identity design for brands.

Lakeshore Media

Lakeshore Media

Lakeshore Media

Street billboard mockup with bold text “Your Story, Your Way” — branding concept by Lakeshore Media showcasing creative direction, storytelling strategy, and visual identity design for brands.

Lakeshore Media

Lakeshore Media

Lakeshore Media

Let’s create something memorable together

Start

Let’s create something memorable together

Start

Let’s create something memorable together

Start