NAME
Heart Of The City
category
Visual Statement
YEAR
2023
ABOUT
An upcoming self-publication that aims to shine a light on the real and raw urban characters of Ireland. This project will dive deep into the heart of the city, capturing the essence of its streets and the people who make them pulse with life. Available soon.
The CHALLENGE
The challenge was to visually represent the real and raw personalities of Dublin’s urban characters while maintaining authenticity. The project needed a cohesive visual narrative to bring these stories to life, and without an existing structure, the publication lacked direction in how to convey the spirit of the city.
Solution
Through careful creative direction, we built the emotional narrative for “Heart of the City.” Every moment was documented through photography, while interviews were conducted to give voice to the people who make Dublin’s streets pulse with life. The final outcome is a deeply resonant self-publication with a strong editorial structure that captures the essence of the city’s character.